A tour-description page on your website has eight seconds (or less!) to capture attention before a potential guest clicks away. Within those crucial moments, your ...
The average traveler does a lot of research before booking a trip, often scouring websites and online travel agencies for things to do. For tour ...
As a tour operator, your sales pages are the backbone of your online presence. They’re your digital storefront, working tirelessly to convert visitors into paying ...
As a tour operator, your tour description page is the digital storefront of your business. It’s where potential customers get their first impression of what ...
Travel Exchange has long been listed as the No. 1 benefit of belonging to NTA. And that’s saying something, considering NTA’s year-round education, the popularity ...
Longtime NTA member Clayton Whitehead (Sports Leisure Vacations) wanted to offer his clients a view of the 2024 total eclipse, a quest that began after ...
In a November survey, NTA asked members about their business: how 2023 has shaped up, how it compares to pre-pandemic 2019, how 2024 is looking. ...
It’s no accident that a mentoring relationship would thrive at an NTA event, as described in “A mentoring match,” which details the experiences of a ...
The French essayist Joseph Joubert (1754–1824) wrote that “to teach is to learn twice.” In the work world, teaching and learning can range from a ...
NTA tour operators don’t speak with a single voice. They specialize in particular markets and activities, taking clients to differing destinations. Yet when asked about ...
Travel came to a near-standstill at the start of the COVID-19 pandemic in early 2020. While domestic travel recovered fairly quickly, tour operators and travel ...
An early-spring tour operator survey gauged what’s up and down in business this year, and a particular traveler interest made a steady appearance in responses: ...
I have a concern about travel becoming elitist—something available only to those with wealth. Yet, I do see travel as a privilege. It’s a privilege ...
A survey of NTA tour operators reveals that business is looking strong for the rest of 2023 and into 2024. And while they face persistent ...
“Change is good—you go first.” It’s a line that Dawnielle Tehama says is too often the prevailing sentiment regarding organizations catching up with shifts in ...
At Travel Exchange in Reno, Nevada, last month, National Tour Association members generated business contracts, relationship-building, and community spirit. The annual conference also produced a ...
COVID-19 has had a huge impact on the travel industry. Before the onset of the pandemic, for much of the industry, business was booming. After ...
Buyers and sellers conduct an abundance of appointments at Travel Exchange. The seven-minute business meetings provide enough time for participants to either introduce themselves and ...
When tour operators go to Reno, Nevada, in November for Travel Exchange, they’re likely to meet a number of DMOs they didn’t see at TREX ...
Hotel breakfasts are in the news. Details about buffets, grab-and-go’s, and veggie options aren’t exactly pushing inflated gas prices and the war in Ukraine off ...
When National Tour Association members gathered recently in Anchorage, Alaska, for Contact, NTA’s annual tour operator retreat, they laid it all out—their gratitude to be ...
Remember when we were all afraid of the year 2000 and the Y2K bug? Those were the days. After a harrowing 2020, travel professionals took ...
With Chinese outbound tourism projected to start recovering this year, now is an important time to assess how the last several years have impacted Chinese ...
There are few things harder on your skin than air travel. When you combine the stress of flying with the harsh conditions in the cabin ...
2021 was just as unpredictable as 2020, as a host of new issues challenged marketers. In 2022, marketing professionals will need to remain agile and ...
WooHoo! Your first post-COVID tour has rolled! (Or it’s nearly ready to roll.) Now comes the fun of keeping all the balls in the air: ...
Sure, mistakes happen all the time. An email languishes unnoticed in the “Drafts” folder. Oops! You have a tongue-tied moment during a video shoot. Thank ...
The tourism industry continues to push through for recovery during its rocky road of the last 18 months. When you share optimism and attention with ...
It is a familiar scenario for anyone who has traveled internationally: You find yourself in a situation where your language isn’t spoken, and communication is ...
Like America’s founders, a group of Philadelphia attractions wants to be in the room where it happens—or the Zoom where it happens. Destination Philly, a ...
Are you finding that as travel ramps up, your time is quickly devoured by itinerary planning, tour execution, and re-hiring staff? Where does that leave ...
NTA’s Corporate Partners are well-established businesses with offerings tailored for travel professionals. These discounts and perks can ease the day-to-day, behind-the-scenes operations so NTA-member companies ...
What happens when you arrive with your group at a four-star hotel in Greece only to find the lobby in disrepair, the bathrooms dirty, stained ...
NTA’s Corporate Partners are well-established businesses with offerings tailored for travel professionals. These discounts and perks can ease the day-to-day, behind-the-scenes operations so NTA-member companies ...
What started during a time of vast uncertainty became a valued, reliable routine for a collection of NTA members. The Lunch Bunch was formed by ...
Like much of the world, when George Jacob sized up the shutdown of travel in March 2020 due to fast-rising COVID-19 cases, he hoped for ...
Are you finding that your phone is ringing again? Do your clients have the itch to get back out there? Would you love to start ...
At the start of the pandemic, business travel decreased drastically and fewer people than ever were traveling for pleasure. Health-related fears and travel restrictions additionally ...
Staying on top of new developments is a must for companies that want to remain competitive in any industry. The travel industry in particular has ...
Here’s a staggering, mind-blowing statistic: For every $1 spent on email, you get $38 back. Imagine the potential. Yet for many marketers, the biggest challenge ...
Editor’s note: This story originated in late March, and while vaccination statistics have been updated, the comments have not, and they should be taken in the ...
In his NTA webinar “We Will Travel Again,” attorney Jeff Ment had encouraging news for tour operators hoping to restart programs—and he said they should ...
Do social ads really work in these tricky times? The other day a tour operator asked me if advertising was even worth the time and ...
During vTREX, NTA’s online conference, Beth Ziesenis, founder of Your Nerdy Best Friend, certainly made friends when she led “#CreepyButHelpful: Futuristic Tech Tools that Increase ...
Martin Luther King Jr. Day in 2021 finds the world in a remarkable time. Now in the darkest days of a pandemic, the United States ...
After a 2020 that devastated travel industry jobs and incomes, the question on everyone’s mind is when will we get them back? Courier spoke with ...
During vTREX, NTA’s online conference in November, Temple University’s Robert Li, Ph.D, shared a comprehensive update on China outbound travel in an education session titled ...
During vTREX, NTA’s online conference in November, four association members led a panel discussion called “A Conversation on Diversity, Equity, and Inclusion: Where do we ...
Marketing your tour business is no easy task. The easy way out is to rely solely on online travel agencies, like TripAdvisor, Viator, or other popular ...
During vTREX, NTA’s online conference in November, WeTravel’s Head of Growth Lucas Ennis shared a recipe for success in a seminar titled “How to Instill ...
During vTREX, NTA’s online conference in November, travel industry professionals got to hear more about the difficult, but crucial, task of marketing during COVID. During ...
About 10 years ago I was visited by a client at my office while working for Sports Leisure Vacations. Miyoko Yamada was someone I knew ...
“These stories are hard to tell and hard to hear.” While Rosemary Judkins of the Alabama Tourism Department acknowledges the emotional pain, she also sees ...
The virus that causes COVID-19 is microscopic in size, but it has grounded airplanes, halted motorcoaches, and closed the doors of museums, restaurants, and event ...
For most of us in the Western world, we have never had such restrictions placed on our actions. Through the immense difficulties of staying locked ...
